About Business Academy
Costa Mesa is very proud of the Business Academy! This program has brought global recognition to the school by teams winning the state competition and moving on to the National level. Check out the VE link and you can see past years' competition videos. Cheri Sheldon and Michael Milchiker are coordinating the teams, and Jennifer Hays is assisting the coordinators with the Bakersfield competition right around the corner. These teachers are passionate about authentic learning that is not only rigorous, but also relevant. Please read about the VEI approach to see why this academy is so special. This information and more can be found on the VE website.http://veinternational.org/about/
The VEI Approach
Using a student-centered approach that emphasizes project-based collaborative learning, VEI replicates the functions and demands of real businesses in both structure and practice. With the guidance of a teacher-facilitator and a business partner, VEI students establish and manage a virtual company, conducting business with other “firms” domestically and internationally. Students are involved in all aspects of running the business, including human resources, accounting, product development, production, distribution, marketing, and sales.
Students are assigned to work in different departments, typically Administration, Accounting/Finance, Sales, Marketing, Human Resources and IT. The class selects a CEO and managers who oversee each department. Working in teams to make decisions about how to complete their departmental tasks in support of company goals and objectives, students learn from both their successes and mistakes.
The VEI approach emphasizes learning in four key areas:
- Ownership: Students take responsibility for their own learning
- Experiential: Students’ learning is authentic and realistic
- Cooperative: Students learn with and from others and understand the dynamics of working as part of a team.
- Reflective: Students experience the consequences of their decisions and apply that learning to future challenges
Learning by Doing Business Globally
VEI firms conduct business across a network of 5,000 student-run companies spanning 40 countries and a breadth of products and services—from banking, insurance and technology to publishing, advertising, cosmetics, tourism and fashion. The transfer of funds is made electronically through a web-based banking system that links all U.S. firms with other virtual firms worldwide. By engaging in business and trade across industries, borders, and cultures, VEI students experience the expectations of the workplace and of conducting business in the global marketplace.